Blog
03.26
Estimated Time to Read: 2 minutes, 26 seconds [what’s this?]
It’s that time of year to spring clean your brand
Spring is here…a time when many get bitten by the cleaning bug. Whether it’s your home or office space, it is always motivating to regroup and get a fresh start for the year.
02.07
Estimated Time to Read: 1 minute, 20 seconds [what’s this?]
Super Bowl XLVII Watercooler Talk
[EDITOR'S NOTE: So, everyone has an opinion on the Super Bowl commercials...but, are your opinions televised? Our own Emi FitzGerald had her musings televised, so how do you like those...well, Doritos?]
08.26
Estimated Time to Read: 1 minute, 34 seconds [what’s this?]
USPS Gambles On Its Own Junk Mail
First, the United States Postal Service (USPS) was considering closing branch locations with limited foot traffic. Next, the Postmaster General thought jacking the prices of stamps to current gas prices would be wise. Then, USPS thought closing on Saturdays would work.
08.09
Estimated Time to Read: 2 minutes, 15 seconds [what’s this?]
Advertising is Dead. Just Ask Wall Street.
Most of us have seen an episode of "Law & Order" or "CSI." Bad things happen in this world, kids. That said [cue harp music]...imagine with me:
05.02
Estimated Time to Read: 1 minute, 34 seconds [what’s this?]
The Why of Taking a Stand
It’s no secret one tactic for brands is to make a big splash just to gain attention (Lady Gaga meat dress anyone?) But with everything, there should still be a solid why behind those actions.
12.13
Estimated Time to Read: 2 minutes, 41 seconds [what’s this?]
Lowe's: "Never Stop Improving" eh?
From the whiz kids that brought us brilliant introspectives into our society such as "Kate Plus 8", "Sarah Palin's Alaska" and "Toddlers and Tiaras", TLC was proud to announce "
12.06
Estimated Time to Read: 1 minute, 3 seconds [what’s this?]
Big Bows, Bette Midler and Nick
I am the person who will stop and rewind my DVR to watch a commercial that catches my eye. Now that we are in the thick of holiday season, we’re bombarded with commercials - mostly from car dealers and manufacturers.
05.11
Estimated Time to Read: 2 minutes, 38 seconds [what’s this?]
HCK2 Gets All Over In-N-Out Burger
Today, five of the bravest souls at HCK2 (and our Leigha Burns [second from right and still not on our website yet]) piled into the car at the early lunch hour of 11 a.m.
04.19
Estimated Time to Read: 2 minutes, 20 seconds [what’s this?]
PR Tips for Nonprofits
Nonprofit organizations are some of the most resourceful and creative organizations I’ve had the opportunity to work for in my career. However, with limited funding and manpower to publicize their services and missions, many can be overlooked by the press and the public.
