Inspiration, insights and musings from the team.

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08.16

Does anyone know how to get to Manhattan?

That's just one of the crazy and hilarious sayings that came out of a recent trip that myself, Benji, Heather and Melissa took with our brand new

07.23

I'm on a horse to 'It's Never Too Late' Ville

The moment you read that headline, I would be willing to bet your check that your mind did not instantly transport to Kentucky and envision the running at Churchill Downs.

No, no. You were throwing up a high-def, IMAX screen picture of Isaiah Mustafa draped in a 400-thread count towel.

06.22

Why does North Texas business hear 'Taps'?

Because major brands in our fare burgh are dying, dying, dead by 2011.

05.28

Your Hot Summer Makeover

Mention “makeover” and you may dread to think about cutting off your hair, throwing out your wardrobe and sweating through hours and hours of Pilates.

11.09

“The internet is under new management. Yours.”

In the 50s, advertising was impressive and convincing. Everyone drank the Kool-Aid.

Today, advertising has transformed. People don’t just believe what is put in front of them anymore. We are a cynical, distrusting people. It makes those of us in the integrated marketing communications field work harder and better.

06.11

Is User Experience the New Branding?

I've used Zappos.com before as an example on how big companies can push social media, but when I recently heard their named mentioned regarding their focus on user experience, it got me thinking. Zappos branding is essentially its user experience.

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