Blog
04.15
What's with all the drunk kids at local restaurants?
This week was a festive one for HCK2, as we celebrated "National Grilled Cheese Day" with our new friends at Norma's Cafe.
Good times, right? Great PR for restaurants, true?
10.12
Gap's logo has gone to scrap
Following a post about the kerfuffle Gap had caused America's shoppers, it seems the global retailer has wisened up (and possibly fired its marketing peeps).
10.08
Has Gap gone to crap?
HCK2 is an agency of many things: creative people, brilliant conversationalists, trendy folk... and a slew of parents.
Yes, we love us some kids, which in a linear universe means we love us some GAP.
08.29
Never forget Katrina or 9/11... remember?
This Sunday marked the 5th anniversary of Hurricane Katrina's ravaging path of destruction along the Gulf Coast, and for New Orleans, the day the levees broke.
07.14
To Speak or Not To Speak. What a Question.
Recently, thanks to MediaBistro's PR Newser, we have heard from one of the most popular people on the planet - Keith Estabrook.
Who?!
In other words, Lebron James' publicist.
06.22
BP: When spinning has spun way out of control
Back to the water hose with the gushing news provider that is BP.
06.03
Keep "Sticking" it to BP
In case you have sworn off all things Twitter, there is a rash of spoof accounts out there. Some are insulting and don't deserve followers. Others are genius and offer 140 characters of comedic bites with each submission.
06.01
One man's oil spill is another's treasure
According to the crawl on most national networks, it's "Day Some Such" on the BP Watch. (And isn't that a clarion call that your crisis PR isn't working?)
Anywhoo, once upon a time kids, there was this company based here in Irving known for another "Crude Mistake". (Thanks. I'm here all week.)
05.28
Some things never go out of style
In life, some things never go out of style.
A little black dress. Ace of Base. Big hair (in Texas, at least). Good crisis PR.
As the media trudges on about the BP oil spill, we are learning about the importance of having a crisis plan in place... just in case.
