Blog
05.10
Estimated Time to Read: 1 minute, 9 seconds [what’s this?]
Estimating Reading Time for Blog Posts
Here at HCK2, we write. We write plenty. Some of us are wordy and others are concise. And, we all try and have something worthwhile to share with our readers regarding our industry or theirs.
However, research tells us that some of you might not have the time to read all that we might have to say!
01.18
Estimated Time to Read: 1 minute, 54 seconds [what’s this?]
A Sudden Death for SOPA
Being an American and a software engineer, particularly Web software, I have a very real and serious position on this piece of legislation - the "Stop Online Piracy Act (SOPA)".
12.15
Estimated Time to Read: 3 minutes, 26 seconds [what’s this?]
The Top 12 Marketing Trends for 2012
The world of marketing is constantly evolving because of the importance of real-time communication. At HCK2, we put our heads together and came up with the Top 12 Predictions for 2012 regarding public relations, creative design and interactive development that will help you stay ahead of the competition.
04.21
Estimated Time to Read: 1 minute, 6 seconds [what’s this?]
HCK2 Earns White House Attention
At HCK2, we create innovative solutions through creative design, interactive development or public relations that make us proud. Better yet, they make our clients proud.
04.14
Estimated Time to Read: 1 minute, 30 seconds [what’s this?]
Totally 80s: Commodore Makes a Comeback
What once was old is new again with the news last week of the resurgent Commodore 64.
06.03
Estimated Time to Read: 5 minutes, 10 seconds [what’s this?]
Is Bad Design Good Design? A Frightening Realization About Our Acclimation to Crap
Debra Messing as Grace Adler said it best when she blurted, "I feel like I'm in the Twilight Zone. And all the people are pigs. And I'm the pretty one, but everyone thinks I'm ugly because they're all pigs and they think pigs are pretty."
03.23
Estimated Time to Read: 3 minutes, 30 seconds [what’s this?]
"Is Pepsi okay?" No. No, it isn't. Ever.
I drink Diet Dr. Pepper. If Diet Dr. Pepper isn't available at a restaurant, I order Diet Coke. Neither are as good as regular Dr. Pepper, I know, but I have to watch my girlish figure.
01.20
Estimated Time to Read: 1 minute, 7 seconds [what’s this?]
Designing for Yourself: Know When to Quit
I used to have two roommates, Laura and Denise. When Laura was thirsty, she asked Denise to make her an ice water. Not out of laziness. Rather, she claimed when Denise made ice water, it tasted better.
12.15
Estimated Time to Read: 1 minute, 46 seconds [what’s this?]
DBJ: “We’re number three! We’re number three!”
Every year, the Dallas Business Journal puts out its coveted “Annual Book of Lists,” which determines the largest companies in its space based on local fee income of the preceding year.
11.09
Estimated Time to Read: 1 minute, 3 seconds [what’s this?]
“The internet is under new management. Yours.”
In the 50s, advertising was impressive and convincing. Everyone drank the Kool-Aid.
Today, advertising has transformed. People don’t just believe what is put in front of them anymore. We are a cynical, distrusting people. It makes those of us in the integrated marketing communications field work harder and better.
