Blog
02.01
Estimated Time to Read: 1 minute, 54 seconds [what’s this?]
HCK2 INTERNally: Going Back to School
[EDITOR'S NOTE: Meet Gloria Lee. She's our latest chief bottlewasher at HCK2. Gloria is also a Baylor grad, so now Thomas has someone to talk bears, football and no dancing on campus with. Good times.]
01.28
Estimated Time to Read: 1 minute, 2 seconds [what’s this?]
PR pros in Dallas need to lighten up and smile
In my years of working in PR from Dallas/Fort Worth, I've met some sour individuals. You know the type? The kind of person that makes the Soup Nazi on 'Seinfeld' seem like a swell guy. It's just par for the course, I suppose.
01.23
Estimated Time to Read: 1 minute, 41 seconds [what’s this?]
Suspense is Building. Again.
A couple of years back, HCK2 was thrilled and honored to be part of the parade that brought the Calatrava-inspired Margaret Hunt Hill Bridge to town. We were charged by The Trinity Trust and the City of Dallas to create awareness and a brand for this much ballyhooed concept.
01.20
Estimated Time to Read: 1 minute, 33 seconds [what’s this?]
In Dallas, PR is in the Stars
The answer for any beleagured sports franchise to silence critics is winning, or at least appear to be headed in that direction.
01.10
Estimated Time to Read: 3 minutes, 32 seconds [what’s this?]
The Top 5 Social Media Trends for 2013
With the meteoric rise of clients, friends and colleagues alike asking us about trends in social media, it got me thinking, "How about a list? That's what the blogosphere needs, right?"
01.07
Estimated Time to Read: 1 minute, 47 seconds [what’s this?]
The City of Dallas and Lee Harvey Oswald 'Raze' The Roof
Dallas is known for many things, both locally and nationally.
01.03
Estimated Time to Read: 1 minute, 16 seconds [what’s this?]
What would you rather do for relaxation - PR or Drive a Taxi?
Well, if you are young, looking for a job and said an affirmative "PR," you would be a dolt.
12.20
Estimated Time to Read: 1 minute, 50 seconds [what’s this?]
Santa Claus' Apprenticeship was in a Creative Shop
So, a gaggle of us HCK2-ers were hanging at our local eatery - talking, eating, sipping and people watching. And after watching some of those snazzy hipsters in their Yuletide garb, it got us thinking...
12.19
Estimated Time to Read: 1 minute, 36 seconds [what’s this?]
How to Land That Perfect Pitch
It does not take long to realize that pitching your client’s story to reporters is just like trying to get the attention of that cute guy or girl. You gather your information, draft the pitch, click send and wait to see if you hear back from that reporter. But are they interested?
12.12
Estimated Time to Read: 2 minutes, 0 seconds [what’s this?]
HCK2 INTERNally: What’s your fatal PR flaw?
(EDITOR'S NOTE: This musing is from our own Brianna Jackson, who brings up a good point. That, and makes us believe she just went to see 'The Lord of the Rings' trilogy marathon this last weekend. Enjoy.)
