Masergy

In 2005, HCK2 Partners helped Dallas-based MASERGY take their place among the top tier network service providers in the nation by determining five key messages that defined a superior customer experience. Then MASERGY did something that its competitors never saw coming—they followed through.

MASERGY has redefined enterprise wide-area networking by delivering innovative products, advanced capabilities and a superior customer experience, all on an integrated global network. Driven by technology leadership, extremely high customer satisfaction and responsive corporate culture, the company’s customer-focused service on six continents has generated consistent quarterly revenue growth averaging 30 percent since its second year of operation in 2002.

After a few years of success and growth, HCK2 and Plano-based MASERGY decided it was time to refresh the company’s image in 2009 and 2010 and explore the true differences between the company and its competitors through new messaging, branding and online presence.