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“The Perfect Interview:” A Must Read for College Students

- May 08, 2013

There are countless interview how-to guides on the bookshelves and online, but job pursuit protocol seems to be such common sense. That's why I’m always amazed when my expectations are not met.

Estimated reading time: 3 minutes, 48 seconds

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Photografree: HCK2 Gets Schooled in Photography 101

By: Emi FitzGerald
- April 30, 2013

With the advent of digital cameras, a new realm of photography is open for the everyday user that was once reserved for the professional photographer.

Estimated reading time: 1 minute, 56 seconds

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“Stuff” is not Going to Make Everyone Hang on Your Every Word

By: Gabe Macias
- April 23, 2013

Have you ever attended a presentation with great content, but you couldn’t get past the speaker’s choice of words? Pretty much ruined it for you, didn’t it?

Estimated reading time: 2 minutes, 10 seconds

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You’re Never Too Old for a Classic Grilled Cheese Sandwich

By: Christy Morris
- April 16, 2013

The Dallas dining icon (and our wonderful client partner), Norma’s Cafe, celebrated National Grilled Cheese Day on April 12 for its 4th consecutive year. To mark the festivities, each location gave free classic grilled cheese sandwiches to every guest!

Estimated reading time: 1 minute, 9 seconds

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PR Writing Tips You Can Learn From the World of Music

By: Administrator
- April 09, 2013

[EDITOR'S NOTE: This is the latest missive from our Gloria Lee. You will learn some interesting things about her in this one. Enjoy.]

Estimated reading time: 2 minutes, 17 seconds

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HCK2 Managing Partner Kenneth Kracmer Featured in CommPRO.biz

- April 02, 2013

PR agency professionals know that not all new business pitches can be treated the same.

Estimated reading time: 0 minutes, 23 seconds

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It’s that time of year to spring clean your brand

By: Ashley Popham
- March 26, 2013

Spring is here…a time when many get bitten by the cleaning bug. Whether it’s your home or office space, it is always motivating to regroup and get a fresh start for the year.  

Estimated reading time: 2 minutes, 26 seconds

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HCK2 Partners Sponsors Student for PRSA Dallas Pro-Am Day

By: Christy Morris
- March 21, 2013

Every year, the Public Relations Society of America (PRSA) Dallas chapter holds its Pro-Am Day event. This annual event pairs Public Relations Student Society of America (PRSSA) college students with local PR professionals to look behind the curtain into how an actual PR agency works.

Estimated reading time: 1 minute, 45 seconds

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Is Your Logo Trendy or Timeless?

By: Zoë Tennesen
- March 12, 2013

It happened again. 

Estimated reading time: 2 minutes, 20 seconds

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It Takes All Kinds

By: Elizabeth Zamora
- March 07, 2013

Congrats on graduating with a public relations major! Now it is time to find a summer internship or a full-time job.

Estimated reading time: 1 minute, 23 seconds

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